Cooper's mantra was that good design is good design, regardless of the medium, a position Strausfeld has shared with her current colleagues. "I don't like technology because I don't like to talk about technology," says Pentagram partner Paula Scher. "As soon as somebody says 'Flash' or 'HTML,' I don't want to have the discussion. But what Lisa told me about Muriel was spectacular. Now I can avoid that discussion because it's no more relevant than knowing how color separations work."
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